SEO for B2B SaaS Platform in the Gulf
A cloud-based SaaS solution provider targeting Gulf businesses (ERP & HR software) struggled to generate organic leads:
Problems
Weak presence on Google in both Arabic & English search queries
0 keywords ranked in top 10 SERP positions
Bounce rate over 80% on blogs and service pages
Blog content was outdated and lacked local relevance
No structured data or technical SEO setup
Poor authority (DA under 10), no backlinks from Gulf sources
Solutions
SEO Technical Audit & AI Optimization:
Ran a full AI-assisted technical audit (Core Web Vitals, page speed, indexing issues). Implemented structured data, improved internal linking, and cleaned sitemap & redirects.AI-Generated SEO Content Strategy:
Created a localized content calendar targeting long-tail keywords in Gulf business contexts (e.g. “Best ERP for Saudi logistics companies”). Used AI tools to generate SEO-friendly blogs, FAQs, and case studies in both Arabic and English with proper LSI keywords and tone adaptation.On-Page SEO Enhancements:
Optimized all service pages with meta titles, descriptions, H1/H2, and mobile UX improvements. Deployed AI heatmap tracking to improve CTA placements and readability.Authority Building & Local Backlinks:
Launched a digital PR campaign using AI-scouted Gulf business directories and news outlets. Collaborated with regional tech bloggers to write guest posts and include backlinks.AI Agent for Content Refreshing:
Integrated an AI content monitoring agent to identify outdated blog entries or underperforming pages for auto-refresh and keyword update.
Results
34 keywords ranked in top 10 within 3 months (Arabic + English)
Organic traffic increased by 400%Bounce rate dropped from 80% to 48%47% increase in inbound demo requests
DA improved from 9 to 26
Became a top result for “أفضل نظام ERP للشركات السعودية”